In-Person Event Digital

Mobile and App Masterclass

Where
Scandinavia House - 58 Park Avenue, New York, NY 10016
When
Oct 8, 2025
8:45am - 12:45pm

Connect, learn, and elevate your strategy 

The Mobile & App landscape is evolving fast. New technologies and rising consumer expectations are reshaping the way businesses design, build, and optimize their apps. In a crowded market, success hinges on creating intuitive, high-performing, and engaging experiences that keep users coming back. 

 

At this Mobile & App Masterclass, we’ll explore: 

 

  • Optimizing app UX to boost engagement
  • Using data to improve performance and retention
  • Driving personalization and AI-led experiences
  • Effective strategies for app monetization
  • Leveraging push notifications and in-app messaging for conversions 

 

We bring senior leaders together to tackle the biggest challenges facing the Mobile & App industry. This is where real conversations happen and your next move takes shape - Join us! 

 

What to expect: 

 

  • Expert insights: Dynamic 10-minute presentations from leading digital marketing experts.
  • Roundtable discussions: Tackle your unique challenges with peers and experts.
  • Keynote case study: Real-world digital marketing strategy from a leading brand.
  • Networking lunch: Continue the conversation over a light lunch.
  • Tailored content: Share your challenges at registration to shape the discussion. 

 

Take the next step

Gain new perspectives and actionable insights to elevate your mobile marketing strategy.

Keynote Speaker
Frankie Ikwuazom
Director of Product Marketing at Tinder
Profile

Frankie Ikwuazom is a Director of Product Marketing at Tinder, specializing in app growth marketing and global go-to-market strategies. Frankie seeks out opportunities to be embedded in the teams that build innovative products to solve everyday problems & then to craft the right stories to engage people. Her ‘high five’ moments are when she and her team deepen their teammates’ (across the org) understanding of the people on and off the app. She is always up for a quick info or learning exchange...

Event Agenda Show more

8:45am - 9:15am
Breakfast & Networking
Join us for complimentary breakfast refreshments and networking with peers!
9:15am - 10:30am
Expert Presentations
Hear the latest insights from our mobile experts
10:30am - 12:15pm
Roundtable Discussions
Discuss your mobile marketing challenges with the speakers and your peers
12:15pm - 12:45pm
Keynote Presentation
Hear a case study from another brand
12:45pm
Close, Lunch & Networking
We encourage you to continue networking over a light lunch and engage with your peers after the event concludes

With thanks to our experts

Become an Expert

Register for this event

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