Mobile and App Masterclass
Connect, learn, and elevate your strategy
The Mobile & App landscape is evolving fast. New technologies and rising consumer expectations are reshaping the way businesses design, build, and optimize their apps. In a crowded market, success hinges on creating intuitive, high-performing, and engaging experiences that keep users coming back.
At this Mobile & App Masterclass, we’ll explore:
- Optimizing app UX to boost engagement
- Using data to improve performance and retention
- Driving personalization and AI-led experiences
- Effective strategies for app monetization
- Leveraging push notifications and in-app messaging for conversions
We bring senior leaders together to tackle the biggest challenges facing the Mobile & App industry. This is where real conversations happen and your next move takes shape - Join us!
What to expect:
- Expert insights: Dynamic 10-minute presentations from leading digital marketing experts.
- Roundtable discussions: Tackle your unique challenges with peers and experts.
- Keynote case study: Real-world digital marketing strategy from a leading brand.
- Networking lunch: Continue the conversation over a light lunch.
- Tailored content: Share your challenges at registration to shape the discussion.
Take the next step
Gain new perspectives and actionable insights to elevate your mobile marketing strategy.


Frankie Ikwuazom is a Director of Product Marketing at Tinder, specializing in app growth marketing and global go-to-market strategies. Frankie seeks out opportunities to be embedded in the teams that build innovative products to solve everyday problems & then to craft the right stories to engage people. Her ‘high five’ moments are when she and her team deepen their teammates’ (across the org) understanding of the people on and off the app. She is always up for a quick info or learning exchange...